• Twitter
  • LinkedIn
  • hello@aramleeuw.com
  • +31(0)6 532 70 385
  • Member of BNO
Aram Leeuw
  • PORTFOLIO
    • Events
      • Activation design – ‘Sla je Wereldbal’ for KLM Open
      • Heineken Floating Bar in Ibiza
      • UCL Trophy Tour goes Argentina…
      • all events →
    • Retail
      • Björn Borg 24hrs emergency underwear
      • PUMA event retail display system
      • New retail concept design VVV
      • all retail projects →
    • Trade Shows
      • Blade Bar at Horecava Amsterdam
      • ABS at Automechanika Frankfurt
      • Never Stop Exploring
      • all trade shows →
    • Interiors
      • SOS from the deep
      • THE SUB® presentation display
      • Crack James Bond’s Case
      • all interiors →
  • ABOUT
  • SERVICES
  • NEWS
  • CONTACT
  • Search
  • Menu Menu

    Never Stop Exploring

    Commissioned by International Orange

    The North Face’s credo is to Never Stop Exploring. For their stand on ISPO, Europe’s largest sports fair, I therefore created a stand design of a mountain ridge hiding the booth interior. Visitors could either enter the booth through the mountain pass or explore the experience tunnel first, where a series of beautiful and extraordinary expedition documentaries were projected on the tunnel walls.

    Inside the booth visitors got to know three product stories (Thermoball, Summit and Steep) in typical store window mockups, and they could touch the belonging products on the back sides of them. In the back of the booth a special sales area was set up including TNF’s new retail display fixture system. An enthusiastic client made us happy and proud.

    Graphic design by Greenroom

    Production by Valentino Structure

    Booth exterior

    Brands I’ve worked for:

    Bieze Björn Borg BMI Bosch Bugaboo Coca-Cola Coral Triangle Center De Baak De Nieuwe Kerk Energy Sector Florius Geesa Heineken IFS KLM Ministry of Economic Affairs Nike NS Oulin O’Neill Peugeot Philips Public PUMA Rituals Siemens The North Face Turnn Untill Van Gilse VVV Nederland

    Share website

    Latest Brand Experience News

    • Power Up The Planet! GameActivation game for school kids for O&O Fonds NwbJuly 31, 2022 - 4:34 pm
    • Immersive experience in BaliNovember 2, 2017 - 5:13 pm

      ‘Save yourself – and the coral reefs – before it’s too late!’

    • Happy Holidays in 360˚December 17, 2015 - 3:11 pm

      My one-man-band 360˚videoclip

    MORE EVENTS

    Power Up The Planet! Game

    Activation game to attract school kids for Energy Sector

    July 31, 2022
    Connect the demand and supply of energy as fast and good as possible!
    https://aramleeuw.com/wp-content/uploads/2022/06/PowerUpThePlanet7.jpg 1080 1920 Aram https://aramleeuw.com/wp-content/uploads/2016/09/Aram-Leeuw-Brand-Experience-Design-436X200.png Aram2022-07-31 17:52:242022-10-31 18:35:27Activation game to attract school kids for Energy Sector

    MORE RETAIL

    360˚ video experience of new Rituals store

    September 16, 2016
    Visit the new Rituals store at Leidsestraat, Amsterdam in VR
    https://aramleeuw.com/wp-content/uploads/2016/09/Rituals_still1.jpg 789 1578 Aram https://aramleeuw.com/wp-content/uploads/2016/09/Aram-Leeuw-Brand-Experience-Design-436X200.png Aram2016-09-16 10:06:042016-09-17 20:33:24360˚ video experience of new Rituals store

    MORE TRADE SHOWS

    Florius roadshow during Corona event restrictions

    September 1, 2020
    Good to see you! Florius Live on Tour respecting corona measurements in July 2020.
    https://aramleeuw.com/wp-content/uploads/2020/09/FloriusRoadshow004.jpg 1199 1598 Aram https://aramleeuw.com/wp-content/uploads/2016/09/Aram-Leeuw-Brand-Experience-Design-436X200.png Aram2020-09-01 18:38:192020-09-01 18:45:40Florius roadshow during Corona event restrictions

    MORE INTERIORS

    Activations for NS at Amsterdam Central Station

    May 24, 2019
    Follow the tracks to nature
    https://aramleeuw.com/wp-content/uploads/2019/05/NS_Tinyforest2.jpg 788 1400 Aram https://aramleeuw.com/wp-content/uploads/2016/09/Aram-Leeuw-Brand-Experience-Design-436X200.png Aram2019-05-24 16:40:142019-05-24 20:34:57Activations for NS at Amsterdam Central Station
    © 2023 Aram Leeuw - Brand Experience Design
    • Download our terms and conditions
    • website door Nikolai NL – Webdesign Amsterdam
    Scroll to top